The Australian Website Experience Study · Pulse 2026

How do websites actually work for you?

Tell us about a recent website visit. We are studying what helps people find answers, explore options and decide what to do next. This takes about five minutes. We will share what we learn.

This open survey reflects the people who choose to respond. We will report it separately from any independently recruited Australian study.

Think of the most recent website you visited to answer a real question, explore options or get something done. It does not need to be a MerlinFX website.

Core questions · Step 1 of 333%
Q1_TASKRequired

What were you mainly trying to do?

Q2_OUTCOMERequired

Did you accomplish that on this visit?

Q3_FRICTION

What, if anything, slowed you down?

Select all that apply. Choosing “Nothing” clears the rest.

Q4_NEXTRequired

What did you do next?

Pick the main action.

Q5_CLARITYRequired

How clear was your next step after the visit?

Q6_RETURNRequired

Did you expect to finish in one visit or come back later?

Q7_HELPRequired

What would have helped most on that visit?

One main choice.

Q8_AMOUNTRequired

Was the amount of information right for you?

Q8_AMOUNT_FOLLOWUP

What would you change?

Optional.

No email required to submit. Your answers are kept separate from sales qualification data.